About Us
The Public Relations Society of America (PRSA) is the nation’s leading professional organization serving the communications community. PRSA is the principal advocate for industry excellence and ethical conduct and provides members lifelong learning opportunities and leading-edge resources to enhance professional connections and support them at every stage of their career.
The Hampton Roads Virginia Chapter serves public relations professionals in the greater Hampton Roads region with professional development programs, resources and services. It is the sponsoring chapter for the Public Relations Student Society of America (PRSSA) chapters at Old Dominion University and Hampton University.
The Society's mission is to advance the practice of public relations by:
• Uniting those engaged in the profession.
• Encouraging continuing education of practitioners.
• Playing an active role in all matters affecting the practice of public relations.
• Formulating the objectives and interpreting the functions of public relations, and those who practice it, to the public.
• Strengthening the relationships of public relations professionals with employers and clients, with government at all levels, with educators,
with media, and with the public.
• Encouraging high standards of conduct and public service.
PRSA has a Code of Ethics to which all members are expected to adhere.
Diversity, Equity, Inclusion and Belonging
The Hampton Roads Chapter of PRSA affirms the Diversity, Equity, and Inclusion statement of the national Public Relations Society of America as found in its DEI Toolkit here: https://www.prsa.org/about/diversity-inclusion.
Our chapter expands upon this statement to include Belonging, recognizing that cultivating a sense of belonging is crucial to advancing our chapter’s mission. We want all our members to feel accepted and included.
The Hampton Roads chapter also recognizes how local demographics and representation gaps in our industry present us with an opportunity to use our DEIB efforts to support groups that are unique to our region as well as groups that are underrepresented in our chapter.
As our understanding of diversity deepens and evolves, we commit to learning and working together in ways that remain inclusive and supportive of all our members.
Our chapter will use DEIB as a filter through which we view all our decisions, and we encourage members to do the same within their careers, in hope that our actions strengthen the Hampton Roads community.
PRSA Antitrust Compliance Statement
PRSA’s policy is to comply with federal and state antitrust laws. Participants in PRSA meetings and programs are not to discuss industry-wide or individual company prices (current or projected) or matters relating to pricing such as costs, profits, wages, market allocation, or other competitively sensitive information. Compliance with the antitrust laws is a requirement for PRSA membership and responsibility for compliance rests with each member. Participants have an obligation to terminate any discussion, seek legal counsel’s advice, or, if necessary, terminate any meeting if the discussion might be construed to raise antitrust risks.
For information on how to join PRSA, please see PRSA Membership